Ambassador Program

Become an Ambassador

We built Christopher Butendorff around a single conviction: that a watch should adapt to the person wearing it — not the other way around. Every timepiece we make is handcrafted in Switzerland, individually numbered, and designed to outlast trends.

We are looking for people who share that conviction. Not promoters. Not paid posts. Partners — people who wear the watch because it fits who they are, and who want to be part of how the brand grows.

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What we are building together

Our ambassador community is small by design. We choose depth over reach.

If you have an audience that values craftsmanship, considered style, or Swedish design — and if you want a collaboration that goes beyond a discount code — we want to hear from you.

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The Limited Edition Collaboration

This is what sets us apart from most ambassador programs.

Because our watches are modular, every strap is a design canvas. As a Christopher Butendorff ambassador, you have the opportunity to co-design your own limited edition strap collection — developed together with our design team in Sweden, produced in Switzerland, and sold under your name as a numbered edition.

Your audience gets exclusive access. You get creative ownership. Together, we make something that lasts.

This is not a template. It is a genuine design conversation, from concept to finished product.

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Partnership models

We adapt to the partnership, not the other way around. Depending on your audience, content style, and how you want to work, we offer four models.

1. Products for Content

You receive Christopher Butendorff watches and straps. In return, you create authentic content — in your own voice, in your own environment.

No scripts. No forced angles. We trust you to show the watch as you would actually wear it.

Best suited to: creators building an audience who want to integrate the brand naturally into existing content.

2. Commission Partnership

You receive a personalized discount code to share with your audience. For every sale made through your code, you earn a commission on the order value.

Your earnings grow with your audience. There is no ceiling.

Best suited to: creators with an engaged following who want to build a sustainable income alongside the brand.

3. Paid Partnership

For creators with established reach and documented engagement, we offer direct compensation for agreed deliverables — a defined number of posts, a campaign window, or a specific content format.

Payment is agreed in advance. Deliverables are clear. Creative direction is yours.

Best suited to: established creators or journalists who require clear commercial terms from the outset.

4. Limited Edition Revenue Share

If you take part in a co-designed strap collection, the partnership is built around the collection itself. You are involved in the design process, you promote the launch, and you earn a share of revenue on every unit sold.

The collection is numbered, limited, and carries your name. Once it sells out, it does not return.

Best suited to: ambassadors with a clear aesthetic identity and an audience that follows them for their taste, not just their reach.

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What we look for

We are not looking for follower counts. We are looking for authenticity.

The questions we ask:

• — Does the way you dress, live, or work align with how we see Christopher Butendorff being worn?
• — Do you have an audience — of any size — that trusts your recommendations?
• — Are you interested in a long-term partnership, not a one-off post?

Micro-creators are welcome. We value an engaged audience of 2,000 over a disengaged audience of 200,000.

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How to apply

Tell us about yourself. A short message is enough to start the conversation.

Include:

• — Your name and location
• — Where you create content (platform and handle)
• — What kind of partnership interests you
• — Anything you would want us to know about why this feels like a fit

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A note on the Limited Edition opportunity

We produce in small batches by design. If the co-design collaboration appeals to you, say so in your application. We keep a short list and revisit it when production windows open.

There is no guarantee of selection — but the conversation is always welcome.

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Christopher Butendorff  ·  Handcrafted in Switzerland  ·  Swedish design